Archive for Journalism

How Bloomberg did it

Bloomberg may be the biggest, most important news organization you’ve never heard of. (Well, OK, maybe you have heard of it. Founder Michael Bloomberg is the mayor of New York, after all.)

Slate press critic Jack Shafer does a nice job explaining why Bloomberg has succeeded, and is growing its news operation fast, while daily newspapers are crumbling.

Daily newspapers didn’t see the lucrative news and information opportunity Bloomberg did for the same reason they didn’t enter the Web search business when it was green. As mature and graying industries, newspapers are mortified by the creative destruction of changing markets, so they take only tiny and confused steps—mostly backwards.

Some newspaper companies are showing signs of some innovation now, but the industry could use a strong dose of Bloomberg’s culture of innovation and entrepreneurship. Bloomberg is also famous for paying above-average wages and for offering a great working environment and plenty of opportunities for advancement and training (though you are expected to work your butt off). Newspapers could use some of that, too.

Link.

(via Romenesko)

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A revolving door for journalists?

Interesting article in the Vermont Guardian about a “revolving door” for journalists who go into public relations. I don’t quite think this is the same as the “revolving door” that exists for public officials that go into lobbying. There just isn’t the potential for the same amount of personal gain that exists when a government official decides to become a lobbyist, even if PR jobs generally pay better than journalism.

In the interest of full disclosure, I should say that I’ve been a journalism journalist, done public relations and marketing, and then returned to journalism. Not to sound polyannish, but I think as a journalist it’s given me a broader view of the world that I never would have had if I hadn’t left the newsroom for a few years.

Link.

(via Romenesko)

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